Models
that actually work
Whether it's about assessing the impact of a new product launch, new competitor entry, the effectiveness of a campaign, or simply tracking the evolution of your results on a daily basis - we build solutions that are anchored in your business' dynamics, modeling your performance drivers explicitly, and understanding the factors that drive the market. We balance statistical rigor and interpretability, and deliver models that help you take the right decisions.
Beyond correlation.
True causality.
Understanding the real drivers behind the business performance (for example, whether it's the external market or a business action determining results) is usually easier said than done. To go to the root cause, we build all of our tools with causal analysis at their core: going beyond simple correlations and aiming to identify and validate the causal relationships behind the data.
Explaining past -
and Forecasting future.
We believe that models should not only be able to explain the past, but also predict the future. We judge the quality of our models based on their out of sample accuracy, track the performance of different model variations over time, and adjust hypotheses on ongoing basis - so that you're always using the most reliable model.
Business logic
and interpretability
We're working at the frontier of research in terms of the methods we use - and at the same time we present you the results in plain business language. We simplify all the underlying complexity and ensure that the solutions make business sense.
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We customize models for your specific market, analyze seasonal patterns, and model everything explicitly. No "black box", all interpretable and in C-level ready language.
Ready to Elevate Your Analytical Insights?
40folds builds customized analytics solutions (forecasting models, financial dashboards, driver analyses) for businesses of all sizes.
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​We use advanced mathematical methods, ranging from Bayesian Neural Networks to Transformer-based architectures, to deliver unparalleled insights from your data.
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Connect with us to explore how our innovative models can accelerate your company's growth and help you deliver the ROI you're looking for.